A lot of people blog for a living these days. A lot of bloggers get into it because they have a website and have found blogging to be a way to get traffic to their website. Others bloggers are writers who make extra income writing blog posts for others. Many bloggers do both.
If you’re a professional blogger, you are going to be writing up to a hundred blog posts per week if you’re going to make decent money. No matter how fast you can type, you’re not going to get very far if you can’t think of anything to write about.
Different assignments call for different angles. Sometimes you’re asked to write a number of articles on a single subject. Since you’ll have to spend an hour or so researching the subject, having a lot of articles to write is a bonus, because you only have to do the research once. If you have to write about various types of scrapbooking papers, you don’t want to have to waste time doing research unless you’re going to get a lot of income for your efforts!
At other times, you will be given only one article to write. If its about something technical, turn it down if you can. Your hourly rate will plummet if you’re only writing 500 words about the inner workings of a digital sport watch. If all they want you to do is write about how beautiful the watch is, that’s another matter.
Some writers like to get technical assignments because all those facts give them something to write about. They’re at a loss if they’re given an assignment that tells them to write about the aesthetics of a black helmet versus a white helmet. What’s there to say? Some people like one, some like another. How can you write 500 words about that?
If you’re a technical writer and find writing non-technical articles daunting, try a few. All you have to do is stop thinking technically and let your gut feelings take over. Maybe you think of tough bikers when you think of black helmets. When you think of a white one, you see an image of a girl on a motor scooter riding through the streets of Paris. Write about those feelings. Fashion is about feelings, so your opinion is as good as anybody’s!
Creative writers often get frustrated by technical articles. If that sounds like you, just gather a few pertinent facts and weave them into your article, filling in the blanks with fluff. You’re writing a blog post, not a textbook, after all. All your employer is asking of you is that you write a certain number of informative words. He’s not asking for a Pulitzer Prize, so don’t get carried away. Keep it light and enjoyable and you will find yourself getting much more work done.